Monday, March 27, 2006

Universal won't downsample HD DVD content

Universal won't downsample HD DVD content

Add Universal to the list of studios that won't downsample content for owners of non-HDMI HD sets. The company follows Sony and several others in announcing its decision not to use the Image Constraint Token to force owners of older HD sets to watch their films at 540p instead of the discs' native resolution. The decision mainly affects owners of older analog HD sets, and shows that, at least as far as the studios are concerned, it's important to show some willingness to meet consumers (especially early adopters) half way in order to convince them to upgrade their gear to HD. Of course, Universal and the others are under no obligation to maintain this position indefinitely, so we won't be surprised to see ICT implemented across-the-board in a few years, after the format wars are over and we're all hooked on our new players.

EL que sea, pero que no sea él

"Ayudar a la mayoría pobre es populismo, beneficiar a unos cuantos corruptos es rescate"

Esa frasecilla le ha ayudado al populista Obrador a seguir haciendose la victima, a seguir embaucando jovenes que van a votar por primera vez, al igual que hace seis años lo hizo Fox.

¿Qué pasa con este país?
La intransigencia de Fox con su Hoy..Hoy...Hoy le encanto a muchos, al igual que el :"callate chachalaca" hoy emociona a las masas, diciendo que a veces le gana la pasión se quiere disculpar el "rayito de esperanza"

Este tipo no es izquierda, no se como, cuando o porque quiso hacerse enemigo de Salinas y al igual que Bush junior grita proclama y "denuncia" un complot en su contra.

Cuando fallecio el papa casí casí acusa a las televisoras de asesinarlo para opacar la difusión a el juicio en el que (ilegalmente y bien pendejamente le iban a quitar el fuero, ese día no fui a trabajar me quede a ver la audiencia, y lamenté mucho que le quitaran el fuero, no por que el tipo se me haga un buen candidato sino porque estaban a punto de hacerlo un martir, y los pendejos panistas y priistas lo hicierón ¿Qué les pasaba por la cabeza?, hoy día siguen haciendo pendejada tras pendejada y nuestro pueblo esta cada vez más convencido de votar por él.
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Yo sólo les pido que razonen, no se vayan con lo que esta de moda o es popular, este tipo es una amenaza para nuestra nación, no se preocupa por la gente, es un OGT que se aprovecha de la creciente población de adultos mayores para usarlos de esaclon con su "pensión" que en una economia con tan baja recaudación es un suicidio.


No a AMLO, haganlo por México

Saturday, March 25, 2006

A Case Study in the Convergence of Games and Film

DC 06: LucasArts and ILM: A Case Study in the Convergence of Games and Film
A high-level look at how LucasArts is fusing games and movie teams in-house.

March 24, 2006 - On the final day of the Game Developers Conference 2006, LucasArts clarified that it's prepared for the future convergence of movies and games in a way no other company could. Over the last three years, Industrial Light and Magic and LucasArts Entertainment have toiled to merge their two high-tech companies, and finally their "blue-sky" goal has reached fruition.

During the one-hour lecture entitled, "LucasArts and ILM: A Case Study in the Convergence of Games and Film," Chris Williams, project lead, LucasArts, and Steve Sullivan, director of R&D, ILM, addressed how their two companies, virtual strangers to one another, have merged geographically and technologically. More significantly, they explained how the result will drastically affect the production and quality of their films and games as the next generation of systems arrives.

Last year, LucasArts and ILM moved into the same buildings, the Letterman Digital Arts Studio, a newly developed part of San Francisco's national park, The Presidio. Commencing in 2003, executives from both teams proposed joining both studios. In 2004, LucasArts restructured and the brainstorming began, and Zeno, the underlying tool upon which both games and movies will be made, began the shift from Linux into Windows. The following year LucasArts committed to the next-gen pipeline. In 2006, the first game to show off the collaboration of their efforts will be the new multi-platform Indiana Jones, to be unveiled at E3 2006, and due on next-generation systems in 2007. All future LucasArts games will be based on the Zeno platform, Williams explained.

Zeno was created to take advantage of the Academy award-winning tech skills from ILM with the game development of LucasArts, building a next-generation game development pipeline and toolset from which both could prosper. As many as 15 engineers are dedicated to building it, and the team comprises a mixture of LEC and ILM staff, who share offices. There is no "CTG" -- central technology group, and the tools will never actually be finished: it will always be in development. The first fruits of the teams' labor will be shown in LucasArts' two next generation games (one of which is Indiana Jones).

Among the many struggles the two teams have had include balancing the use of both Windows and Linux, creating tools with high usability, smart interfaces, and are stable, and ramping-up and training.

Components of the Zeno tools feature WYSIWYG (what you see is what you get) editing for level editing, familiar controls and manipulators, and an asset browser. "Zeno is great at handling complex scenes," said Steve Sullivan. "It is used to handle incredibly complex scenes such as those in Pirates of the Caribbean. The tool is also flexible, scriptable, and highly scalable. And...we own it."

The tools provide powerful ways to manipulate and show real-time lighting, pre-calculated lighting using ILM's pipeline and renderfarming, real-time and accurate previews of dynamic lighting and shadowing, HDR (high dynamic range) support, and ambient occlusion support. There is an excellent particle editor, a materials editor, and LucasArts has its own digital actor studio, enabling motion-capture work in-house. The team is able to blend animation, and work on non-linear animation, facial animation, procedural animation, in addition to having access to a physics workshop, into which Havok tools have been integrated.

Sullivan also announced that Lucas has started a new studio in Shanghai, planted to take advantage of the country's skilled labor force of excellent animators. A game studio is also in development in Shanghai.

One would think that the shared Zeno tools would only be beneficial to LucasArts, given that ILM is so far ahead in its technical achievements. Not so, explained Chris Williams. The shared techniques also benefit ILM. That technical team now has more interactive authoring capabilities and previews of shots, access to real-time physics simulations and improved user interfaces, procedural animation and character user-interfaces,
multi-user authoring environments, and remote collaboration.

In conclusion, Williams said, there are a few hard-learned takeaway points. Joining the two companies has been really hard, even with a mandate. But game and film technologies really do complement each other. And even though the cultural gap is huge, the next generation of games and movies has provided motivation. Lastly, integrated frameworks need gestation and many iterations to reach their full potential. "It's a big win to know that we're doing it the 'right way.' And, once we get it right, we can then make the process fast."http://xbox360.ign.com/articles/698/698415p1.html

Wednesday, March 22, 2006

¡Bajaran de precio?

Lunes 20 de marzo de 2006. Núm.
WWRep representante de nVidia en AL

La firma anunció la selección de WWRep como su nuevo representante de ventas para América Latina.







Con presencia en toda la región desde 1988, WWRep tendrá a su cargo la promoción y comercialización de los productos de nVidia, así como servicios de asesoría y soporte que impulsen las ventas de soluciones de alta tecnología del fabricante, propiciando al mismo tiempo nuevas oportunidades de negocios para el canal de distribución y la oferta de soluciones confiables a los usuarios de la marca.

“El objetivo de NVIDIA es expandir su negocio en la región por ser uno de los mercados de más rápido crecimiento en el mundo. Al incorporar a WWRep como nuestro representante, estamos en mejores condiciones de ofrecer una cobertura más amplia y personalizada que se revierte en rápido crecimiento de las ventas y un fuerte posicionamiento de la marca”, declaró Steve Koch, gerente General de la firma en Latinoamérica. “Trabajando junto con nuestros socios proveedores y con los canales de distribución local, nos ayudará a consolidar el éxito en la región”, afirmó Koch.

Ramón Zatarain, vicepresidente de WWRep manifestó: “la intención es cumplir con las expectativas del mercado latinoamericano ofreciendo soluciones confiables de alto rendimiento y el mejor servicio de valor agregado, cuestiones claves para el desarrollo del negocio”.



Tuesday, March 21, 2006

More StarForce Problems

22 March 2006


This Article outlines even more problems with the latest version of StarForce discovered by people on the Futuremark forums. Apparently the latest version runs in the background regardless of whether you're playing the protected game, and can cause a sudden reboots when trying to copy discs. I'm not a big fan of StarForce, and while the story may be true, I urge people not to suddenly believe everything that is wrong with their PC is due to StarForce. The vast majority of the time, if your system is crashing or rebooting it is due simply to excessive heat or sub-optimal settings, not StarForce. On the other hand I also recommend that users to check out this post for more details of seeing if you have StarForce installed on your system.

Have You Been Starforced? (from 1up)

Have You Been Starforced?
What is it? More importantly, how do I get rid of it?
by Scott Sharkey, 03/21/2006


"I'm going to put some software on your PC to keep you from stealing my stuff. It's perfectly safe, other than opening up a possible trojan gateway and slowing down your CD/DVD burner, or maybe rebooting your computer if you're doing anything I think is suspicious. No, no, I insist. There. All done. What, you don't like it? That sounds like something a pirate would say."

If it seems like I'm setting myself up for a serious face-punching there, please try to keep one thing in mind -- I was being far more polite about it than Starforce and the publishers incorporating it have been; I actually told you what I was doing.

It's time to just come clean here. Starforce, the anti-piracy software which comes packed with a growing list of games, is malware. It installs itself without asking for permission or providing explicit notification, and it's a bitch to get rid of. A story in the April CGW finally confirmed that yeah, it slows down burn speeds and opens security holes. If that wasn't enough, this morning users on Futuremark's forums reportedly discovered a new system used by Starforce that forces a system reboot when "suspicious" activity is detected. This accusation is not based on Futuremark's research and hasn't yet been corroborated, but if true it would be just one more item on a laundry list of offenses. While many of the problems it can cause with a PC are still unconfirmed rumors, enough of them have been tested and confirmed for Starforce to easily land somewhere just below the plague on the "bad stuff you don't want" list.

Russian developer StarForce Technologies still declares that these reports are "pure fiction" and are "probably initiated by frustrated pirates," offering as proof the fact that nobody took the time and expense to fly to Moscow to argue with them about it last year. In the CGW article Starforce PR director Dennis Zhidkov even went on to declare that "The issue on StarForce is obviously sponsored by our competitors or organized crime groups that run CD/DVD piracy [operations]."

For those of us getting mysterious blue screens and messed up DVD-RW drives, however, the question at this point isn't "does Starforce screw up your computer" or "how much screwing up is it doing?" or even "am I really a mobster pirate and just forgot?" but "how the hell do I get rid of the damn thing?" Well, there's a handy-dandy guide to detecting the software on the aptly named Boycott Starforce site, as well as a guide for removing it. There's even a big, scary list of games incorporating it, in case you wanted to avoid getting scumware on your computer in the first place while simultaneously sending a message to publishers who really should know better by now. And by that I mean Ubisoft. I like you, Ubi, I really do, but this is like suddenly, unexpectedly getting the holy screaming crap slapped out of me by a favorite uncle. My little heart is so crushed.

Somebody hold me.