Wednesday, September 28, 2011

Kindle Fire - touch - keyboard

Nowadays it has become for companies almost impossible to keep their launches in secrecy, the last time someone really pulled a surprise was Apple in 2007, nobody was ready for the iPhone reveal.

We knew that Amazon was about to reveal a small form factor tablet, but we were not sure it would be a kindle, an the rumors also point out that this is only the beginning, we are supposed to see 10 inchers in the next weeks.

The kindle lineup grew and we know have some remarkable items that are really interesting.

When my students (high schoolers in love with their blackberries) try my kindle (the now so called kindle keyboard) they always touch it, they are really used to that interaction, I have to explain to them that you navigate with the buttons to the side, but that is no longer the case, the new Kindle touch is a really remarkable achievement, a touchable screen with e-ink readability, I want someone to buy one so I can compare it to my Kindle Keyboard, but the only problem I have with it is the color, I like the graphite one so much more.

The kindle fire runs android (as we knew it would) and takes advantage of the store amazon had been prepping up to this point, and it was announced a few days before this launch that this is now a global store.

If we are to stay realistic , the Kindle fire is no iPad killer, it is a threat to the nook color and a nicely priced tablet that will be an interesting proposition.

The iPad was the cheapest option for a tablet with that size (people don't realize that sometimes) and the Kindle fire is in a different league, some like the 7 inchers better and with the price of the fire now someone with a real grasp of the business can finally present an option to the ipad, so let us hope that Google and amazon can make this really appealing.

I just want to know what happened to the DX Will we see it ever again? and I believe the only reason the kindle keyboard still exist is to deplete their stock without discounts and to avoid price protection complaints for the jerks (like me) that had just bought one.

Dear Customers,

There are two types of companies: those that work hard to charge customers more, and those that work hard to charge customers less. Both approaches can work. We are firmly in the second camp.

These are high-end products – the best Kindles we’ve ever made. Kindle and Kindle Touch have the most-advanced E Ink display technology available, and the 3G Kindle Touch adds free 3G wireless – no monthly fees and no annual contracts. Kindle Fire brings everything we’ve been working on at Amazon for 15 years together into a single, fully-integrated experience for customers – instant access to Amazon’s massive selection of digital content, a vibrant color IPS touchscreen with extra-wide viewing angle, a 14.6 ounce design that’s easy to hold with one hand, a state-of-the-art dual core processor, free storage in the Amazon Cloud, and an ultra-fast mobile browser – Amazon Silk – available exclusively on Kindle Fire.

We are building premium products and offering them at non-premium prices.

Thank you for being a customer,

Jeff Bezos
Founder & CEO

p.s. – Kindle Fire has a radical new web browser called Amazon Silk. When you use Silk – without thinking about it or doing anything explicit – you’re calling on the raw computational horsepower of Amazon EC2 to accelerate your web browsing. If you're curious, watch this short video to learn more about how it works.

Lo más interesante del kindle fire además del precio (bastante bueno si no hay que pagar fletes e impuestos) es su tecnología para el navegador SILK que nos recuerda los intentos de America online y Opera para hacer que la navegación sea más luida, más fácil y con un menor traslado de datos de y hacia las terminales, en este caso haciendo uso del Amazon Elastic compute cloud (a lo que en un ataque les ha dado por llamar EMC2)

Acá está un paseo por Silk, el cloud powered browser de Amazon

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